Don Price and the Machinery Behind Branham-Era Revivalism
Don Price served as a central but largely overlooked figure within the Branham-era revival system, operating under Jack Moore at Life Tabernacle as an administrator, campaign manager, and missionary supervisor. His career reveals how revival movements depended not only on celebrity preachers but on tightly controlled institutional structures that sustained influence, funding, and expansion.
By the mid-1950s, Don Price had become publicly identified with Life Tabernacle in Shreveport, Louisiana, an independent evangelistic center led by Jack Moore. Newspaper coverage from this period presents Price as a newly arrived minister whose preaching role was integrated directly into the regular programming of Life Tabernacle, rather than as a visiting revivalist or guest speaker. His early appearances emphasized both international evangelistic experience and alignment with the church’s broader missionary vision.
As Life Tabernacle expanded its public profile, Don Price’s role matured beyond pulpit preaching into administrative and leadership responsibilities. By 1960, he was formally designated as convention chairman for major Life Tabernacle fellowship conventions hosted by Jack Moore, with Moore serving as pastor and institutional host. These conventions placed Life Tabernacle at the center of post–Voice of Healing revival networks, drawing nationally known figures while positioning Price as a key internal organizer rather than an external collaborator.
Contemporary reporting also indicates that Price’s work under Moore was framed as sacrificial and salariless, reflecting Moore’s emphasis on channeling congregational funds toward foreign missions rather than local compensation. A retrospective article celebrating Life Tabernacle’s twenty-fifth anniversary explicitly notes that both Jack Moore and Don Price served without salary in order to support overseas mission fields . This arrangement situates Price not merely as an assistant pastor but as a trusted lieutenant within Moore’s leadership structure, entrusted with implementing Life Tabernacle’s missionary and revival priorities.
Life Tabernacle as a Hub for Branham-Connected Revival Networks
During the late 1940s through the early 1960s, Life Tabernacle functioned as more than a local congregation; it operated as a regional hub for revival networks closely associated with William Branham and his promoters. Newspaper advertisements and event listings repeatedly show Life Tabernacle hosting services, conventions, and special meetings in which Branham was presented as a featured attraction, often alongside figures drawn from interdenominational charismatic circles. These events placed the church within the same revival infrastructure that had emerged from the Voice of Healing movement, even as Branham’s national platform was beginning to fragment.
Don Price’s presence within this environment positioned him at the operational center of these networks. Coverage of interdenominational revival meetings explicitly identifies Price not merely as a local assistant pastor, but as an organizational link between Branham’s campaigns and Life Tabernacle’s institutional base . This arrangement suggests that Price’s responsibilities extended beyond congregational duties into coordinating visiting ministers, scheduling campaigns, and maintaining continuity between Branham’s itinerant ministry and Jack Moore’s stationary base in Shreveport.
The geographic reach of these networks is further illustrated by notices placing Price and Life Tabernacle figures in revival contexts far beyond Louisiana. Articles from Philadelphia newspapers document Don Price appearing as a speaker in revival settings where William Branham was also featured, reinforcing the pattern of Price operating within Branham-centered revival circuits rather than independently. Taken together, these sources indicate that Life Tabernacle served as a logistical and relational anchor for Branham-connected revivalism, with Don Price functioning as a key intermediary under Jack Moore’s leadership.